Always On
Consumer Intelligence
Blending behavioral and attitudinal data to create new enhanced insights
360° View
Always-On Consumer Intelligence
On-demand access to continuous digital and in-person consumer behaviors. Monitor every interaction and unlock unique insights that power real-time data-driven decision-making.
Monitor app usage, website visits, search terms, and brick & mortar visits. See inside ‘walled gardens’ into social media ad exposure, media consumption, product purchases in-app, and more.
Quickly turn billions of data points into actionable insights using a no-code, point-and-click platform.
continuous 360° view of app, web, search, and in-person behavior including:
100K
Continuously tracked panelists
12+ Billion
Touchpoints captured each year
360°
Continuous digital and in-person tracking
24/7
Real-time tracking and reporting
Insights You Can Trust
Understand
Competitive Intelligence
Understand your marketplace, how to win against your competitors and where to attract new customers
Shopper Journey
Analyze key touchpoints to see a ‘big-picture’ view or target micro journeys within a specific site page
Advertising Effectiveness
Measure the impact and lift of social advertising across Facebook, YouTube, Instagram, X & TikTok
Engage
Custom Audiences
Onboard your own customers or collaborate with Qrious to create a custom audience and visualize their continuous journeys
Customer Feedback
Create timely, context-driven research with consumers based on observed behavior to understand WHY
True Omnichannel Consumer Intelligence
Through combining web, app, location and survey data – we enable you to achieve far more than traditional methods. Track your audience’s digital footprint to see where they click and what keeps them engaged. Identify which ads they’ve seen across apps and web and contrast their behavior with those who haven’t been exposed. See who your customers are, who belong to your competitors, and their switching behaviors. Follow them up with a survey. Track their location to see what ads are driving people to stores. The best research uses all four to make data-driven decisions on what channels, messaging, creatives and format are working.
- Keywords and phrases searched
- Brand share of search
- Websites visited
- Domain URLs viewing
- Time spent
- User journeys
- Click paths
- App opens & screen views
- Active app usage times
- In-app eCommerce shopping including search, product view, and purchase (Amazon, Walmart, Target)
- In-app media views (YouTube, Disney+, Hulu, Amazon Prime)
- In-app QSR purchases (McDonald’s, Starbuck’s)
- In-app social media advertising exposure (TikTok, Facebook, Instagram, Twitter/X, Snapchat)
- Locations people are visiting including
- stores & retailers
- banks
- theaters
- dealerships
- and more
- Includes location, time spent, and connection to other digital behaviors while at the location
Enhance your data with targeted surveys for a complete understanding of your consumer base. While our behavioral data reveals insights on ‘what’ people do, surveys fill in the gaps on the ‘why’ behind those actions.
Increase the confidence of reaching the right people while increasing the quality of data obtained by leveraging behavioral data to identify verified consumers. With our verified survey sample, you can reduce your screening questions and feel confident you’re talking to the right people.
Gain a Competitive Edge
Competitor Intelligence
Qrious can help you to understand where to attract new customers, where and how much your competitors are advertising on social media, monitor how they engage with your customers and prospects and what products are in demand in your category
- Understand customer loyalty, switching behavior, and overlap
- See how consumers search and buy in your category
- Monitor market trends and new entrants
Unlock Shopper Insights
Shopper Journey
Gain a deeper understanding of ever-changing consumer behaviors by examining touchpoints and trends they encounter during their shopping journey. Analyze how consumers interact with any properties to understand their motivations and needs.
- A true 360° digital view of the consumer
- Understand how to improve customer engagement
- Understand channel influence and conversion
Measure Ad Impact Inside Walled Gardens
Advertising Effectiveness
Gauge the impact of social media advertising by analyzing changes in behavioral and perception metrics. Track the level of engagement with your brand and category following exposure to the ads. Gain insights into both upper and lower funnel metrics.
- Mobile and desktop social media advertising across social networks
- In-app advertising on FB, Instagram, Twitter, YouTube, and TikTok
- Understand validation of targeting accuracy and fidelity of a buy
Custom Audiences
Onboard Your Own Customers
Utilize our exclusive, privacy-first, white-labeled mobile application to enrich your customer data with continuous data on their digital and physical Footprint. Onboard your own customers or collaborate with Qrious to create your own custom panel
- Visualize their journeys outside your digital properties
- Customizable white-label app and onboarding experience
- Engage with panelists directly within the app
Customer Feedback
Conduct Research to Understand Why
Collect and examine signals that provide insights into your target audience’s preferences and behaviors. Engage with customers based on observed behavior to uncover valuable information about loyalty, switching behavior, and key metrics
- Identify digital and in-person experience gaps
- Target micro-targeted audience for participation in research
- Highly engaged - 95% monthly retention, 50% response rate
The Qrious Advantage
Why Qrious?
- Massive Scale
Qrious tracks >12 Billion touchpoints each year, >1 Billion interactions every month, and >30 million events every day.
- Always On
Continuous digital and in-person tracking. See every app opened, website visited, search made, and store & restaurant visits.
- Easy Access
Our platform instantly turns millions of data points into actionable consumer insights using a no-code, point-and-click interface.
- Unique Insights
See into walled gardens to view social media ad exposure, streaming content viewed, and purchases at major retailers.
- Conduct Surveys
Conduct research based on observed behavior. Reach micro-targeted audiences for qual or quant surveys.
- Future Proofed
Our user-first, permission based approach guarantees compliance with evolving privacy regulations.
Getting Started
Qrious to Learn More?
Get insights to make informed business decisions, hyper-target your ideal audience, and create consumer-first products and services. Contact us to experience the power of unique in-app data and real-time consumer intelligence.
- Customized solutions tailored to your needs
- Experienced professionals dedicated to your success
- Unmatched access to real-time consumer intelligence
